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Developed for coloured and highlighted hair to remove brassy tones and create healthy, detangled tresses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003c\/strong\u003eBrightening effect\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHigh shine\u003c\/li\u003e\n\u003cli\u003eHydration\u003c\/li\u003e\n\u003cli\u003eStrength\u003c\/li\u003e\n\u003cli\u003eDetangling\u003c\/li\u003e\n\u003cli\u003eImproved styling\u003c\/li\u003e\n\u003cli\u003eElasticity and movement\u003c\/li\u003e\n\u003cli\u003eRemoves brassy tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eApply Joico Blonde Life Brightening Masque to freshly washed hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eComb through and\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeave on for 2-5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":28243516850260,"sku":"074469513227","price":27.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoBlondeLifeBrighteningMasque.jpg?v=1762519850"},{"product_id":"joico-blonde-life-violet-conditioner","title":"Joico Blonde Life Violet Conditioner","description":"\u003cp\u003eFor blonde hair.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInstantly cool brassy tones and brighten cool blonde hair\u003c\/li\u003e\n\u003cli\u003eHelp maintain healthy-looking hair with brilliant shine\u003c\/li\u003e\n\u003cli\u003eNourish and protect fragile blonde hair\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProvides incredible slip and detangling\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eApply to clean, damp hair. Leave in 1–3 minutes. Rinse. Use 2-3 times per week.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":31724370460756,"sku":"074469513357","price":22.9,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoBlondeLifeVioletConditioner.jpg?v=1762515300"},{"product_id":"joico-k-pak-luster-lock-glossing-oil","title":"Joico K-Pak Luster Lock Glossing Oil","description":"\u003cp\u003eJoico K-Pak Luster Lock Glossing Oil gives your hair gorgeous colour vibrancy and knock out shine! The innovative formula is light enough for fine hair, yet it is nourishing enough for thicker hair to it really is one size fits all. 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