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Developed for coloured and highlighted hair to remove brassy tones and create healthy, detangled tresses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003c\/strong\u003eBrightening effect\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHigh shine\u003c\/li\u003e\n\u003cli\u003eHydration\u003c\/li\u003e\n\u003cli\u003eStrength\u003c\/li\u003e\n\u003cli\u003eDetangling\u003c\/li\u003e\n\u003cli\u003eImproved styling\u003c\/li\u003e\n\u003cli\u003eElasticity and movement\u003c\/li\u003e\n\u003cli\u003eRemoves brassy tones\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eApply Joico Blonde Life Brightening Masque to freshly washed hair\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eComb through and\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLeave on for 2-5 minutes\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinse thoroughly\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":28243516850260,"sku":"074469513227","price":27.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoBlondeLifeBrighteningMasque.jpg?v=1762519850"},{"product_id":"joico-hydra-splash-hydrating-gel-masque","title":"Joico Hydra Splash Hydrating Gel Masque","description":"\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cspan\u003eJoico Hydra Splash Hydrating Gel Masque, although a light gel texture, gives a powerful boost of healthy hydration to your fine\/medium dry hair, without weighing it down. 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The innovative formula is light enough for fine hair, yet it is nourishing enough for thicker hair to it really is one size fits all. 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Rinse\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":49829299716439,"sku":"074469539746","price":28.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoBlondeLifeColourEnhancingMaskViolet.jpg?v=1762531708"},{"product_id":"joico-blonde-life-colour-enhancing-silver-150ml","title":"Joico Blonde Life Colour Enhancing Silver","description":"\u003cp\u003eTime for a treatment that embraces YOUR shade of blonde! Blonde Life Color Enhancing Masques – in Violet, Silver, and Rose Champagne - trade one-size-fits-all for a collection of deeply nourishing, color-depositing treatments that maintain your unique blonde tones by neutralizing unwanted warmth…or enhancing luscious rose or peach hues. Feel the luxurious transformation and watch your 'do stay true for up to three washes. For Silver: Reduces brassiness and yellow for an icy blonde tone*\u003c\/p\u003e\n\u003cp\u003eBenefits: \u003cbr\u003e-Reduces breakage by 60% in a single use**\u003cbr\u003e- Hair feels hydrated after first use\u003cbr\u003e- Hair feels nourished and conditioned\u003cbr\u003e- Helps detangle beautifully\u003cbr\u003e- Certified PETA Global Animal Test–Free For Violet: Reduces brassiness and yellow tones for a cool blonde tone*\u003c\/p\u003e\n\u003cp\u003eHow to use: Apply to clean, damp hair (Blonde Life Violet Shampoo recommended). Comb through evenly. Leave on for 5 minutes. Rinse.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":49829300076887,"sku":"074469539784","price":28.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoBlondeLifeColourEnhancingSilver.jpg?v=1762531662"},{"product_id":"joico-scalp-vitality-exfoliating-scrub-177ml","title":"Joico Scalp Vitality Exfoliating Scrub","description":"\u003cp\u003eLike skincare that does double-duty, this dual-action exfoliant turns into a luscious foam to gently exfoliate your scalp while leaving hair beautifully clean and feeling fresh.\u003c\/p\u003e\n\u003cp\u003eBenefits\u003cbr\u003e-Removes excess oil, product buildup and loose flakes\u003cbr\u003e-Gently massages scalp and hair\u003c\/p\u003e\n\u003cp\u003eHow to use: Apply on scalp and add water to lather. Massage scalp and spread through hair lengths. Rinse thouroughly. Follow with your favourite Joico conditioner or masque on mid lengths and ends. \u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":51522837283159,"sku":"074469570220","price":28.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoScalpVitalityExfoliatingScrub_4ef4e46d-6b29-4832-9b45-bebd2772f613.jpg?v=1762531632"},{"product_id":"joico-scalp-vitality-replenishing-essence-100ml","title":"Joico Scalp Vitality Replenishing Essence","description":"\u003cp\u003eItching for a solution to that dry, tight scalp? Our replenishing scalp essence delivers that divinely soothing “ahh” sensation you crave. This microbiomefriendly formula goes right to the roots to hydrate and nourish the scalp; leaving your scalp feeling calm, replenished, and blissfully comfortable.\u003c\/p\u003e\n\u003cp\u003eBenefits\u003cbr\u003e-Hydrates, nourishes \u0026amp; rebalances dry scalp\u003cbr\u003e- Reduces itchiness \u0026amp; leaves scalp feeling calm\u003cbr\u003e-Preserves the scalp’s microbiome balance to improve scalp barrier integrity\u003c\/p\u003e\n\u003cp\u003eHow to use: Apply directly onto scalp and massage. You may use when hair is damp or dry. \u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":51522837348695,"sku":"074469570183","price":28.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoScalpVitalityReplenishingEssence_a31fd169-e5bd-4843-8b6e-d7c83c5d2975.jpg?v=1762531606"},{"product_id":"joico-heat-hero-spray-180ml","title":"Joico Heat Hero Spray 180ml","description":"\u003cp\u003eJoico Dream Blowout Thermal Protection Crème will give you the \u003cspan class=\"il\"\u003eblowout\u003c\/span\u003e of your \u003cspan class=\"il\"\u003edreams\u003c\/span\u003e and protect your tresses from harmful heat.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eThis does-it-all product saves time, protects from heat and humidity, and zaps frizz. After use hair is left soft, smooth, glowing with shine and very dreamy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eApply to damp hair\u003c\/li\u003e\n\u003cli\u003eBlowdry as usual\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Joico","offers":[{"title":"Default Title","offer_id":51865140789591,"sku":"074469524056","price":25.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0226\/6225\/files\/JoicoHeatHeroSpray180ml.jpg?v=1763482608"}],"url":"https:\/\/millies.mom\/collections\/joico-treatments.oembed","provider":"millies.mom","version":"1.0","type":"link"}